Chief Marketing Officer (CMO)/ iGaming

We are seeking a dynamic Chief Marketing Officer to lead and execute the marketing strategy for our innovative IT product holding company, which supports the growth of iGaming businesses worldwide.

Responsibilities:

• Design and implement a comprehensive marketing strategy aligned with business goals.
• Identify target audiences and create impactful marketing campaigns across various media channels.
• Oversee forecasting, budgeting for marketing campaigns, and monitor profitability.
• Establish terms and models for the partnership program, working closely with partners.
• Analyze and optimize advertising campaign performance.
• Manage user funnels and improve conversion processes.
• Lead teams in Media Buying, Affiliate, SEO, and SMM to achieve KPIs.
• Scale products and operations into new GEOs as per business plans.

Requirements:

• Proven experience as Chief Marketing Officer or in a senior marketing role within IT/Digital Marketing.
• Successful track record of scaling projects or launching new initiatives.
• Expertise in developing and executing marketing strategies (branding, product promotion, etc.).
• Strong knowledge of market research and data analysis methods.
• Ability to apply various marketing techniques for optimal results.
• Exceptional communication skills (written and verbal).

➡️ Contact us via Telegram: @hanna_radchenko